LOS ÁNGELES LINDO Y QUERIDO
LOS ÁNGELES LINDO Y QUERIDO
LOS ÁNGELES LINDO Y QUERIDO
To honor Mexican Americans in Los Angeles, we reimagined "México Lindo y Querido" as "Los Ángeles Lindo y Querido." Local musicians rewrote this anthem through their lived experiences, creating a powerful tribute to the pride, identity, and heritage of their hometown.
Content Social OOH Merch Experiential
DELIVERABLES
CLIENT
Tecate
'20 ANA. 2 GRAND PRIZE, 1 CATEGORY WINNER '20 WEBBY AWARDS. 1 NOMINEE '20 ONE SHOW. 1 SHORTLIST
AWARDS
AWARDS
'20 ANA. 2 GRAND PRIZE, 1 CATEGORY WINNER '20 WEBBY AWARDS. 1 NOMINEE '20 ONE SHOW. 1 SHORTLIST
CLIENT
Tecate
DELIVERABLES
Content Social OOH Merch Experiential
To honor Mexican Americans in Los Angeles, we reimagined "México Lindo y Querido" as "Los Ángeles Lindo y Querido." Local musicians rewrote this anthem through their lived experiences, creating a powerful tribute to the pride, identity, and heritage of their hometown.
Content Social OOH Merch Experiential
DELIVERABLES
Tecate
CLIENT
'20 ANA. 2 GRAND PRIZE, 1 CATEGORY WINNER '20 WEBBY AWARDS. 1 NOMINEE '20 ONE SHOW. 1 SHORTLIST
AWARDS
Music Video
